OUR APPROACH

The emerging new Indian Millennium is marked by the emergence of a new set of economic opportunities driven by more than a billion people seeking a better way of living in India. A new aspiration driven by affluence, increasing awareness of more efficient means of living life daily and an increasing impatience with the constraints which were unquestioned burdens from the past. In parallel, the erstwhile cheap factors of production - rent and labour, are no longer cheap and easily accessible. Efficiency and productivity are now becoming central themes for businesses, in government, in farmlands and in households.

It is these two themes - the desire for upgradation and enhancement in quality of life by the individual and the need for greater efficiency in the way things have been done, which are the cornerstones of the CapAleph investment premise.

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